When two Italian
legends meet.
Amarelli has been making licorice in Calabria, southern Italy, since 1731. Nearly three centuries of craft, tradition, and obsessive dedication to a single ingredient — the licorice root.
When Marvis approached Amarelli to collaborate, two of Italy's most distinctive flavour houses came together for the first time. The result is a toothpaste unlike any other — rich, sophisticated, and unmistakably Italian. Deep earthy licorice, balanced perfectly with Marvis' signature mint freshness.
Some collaborations are good. This one is historic.
They tried it.
They stayed.
Verified purchases from our customers across India.
"I love licorice and when I found out Marvis made a licorice toothpaste with Amarelli I had to try it. It's genuinely sophisticated — rich, deep, and the mint keeps it fresh. Unlike anything I've used."
"Was skeptical about licorice toothpaste but this is beautifully balanced. Not overwhelming at all — just a warm, distinct flavour that makes brushing feel like a ritual. Completely hooked."
"My teeth feel so clean and my breath stays fresh for hours. The story behind the Amarelli collaboration makes it even better — you feel like you're using something genuinely special."
"Bought this for my father who loves licorice and he said it's the best gift I've ever given him. He's been using it every day for three months now and won't go back."
Everything you
need to know.
What's
inside.
Complete transparency — everything in Marvis Amarelli Licorice, nothing hidden.
Brush thoroughly twice a day. For optimal results, use regularly and avoid eating or drinking for 30 minutes after brushing.